A home staging business beats out an interior design business when you’re looking for what type of business to start. It’s important to know that as a home stager you can also offer interior redesign services and color consulting, much like many interior designers do.
People… Read More →
We all feel more comfortable trying something new when others recommend it. Home staging testimonials or rave reviews from your past clients are a great way to attract new customers for your home staging services.
Testimonials provide what Robert Cialdini calls “social proof”… Read More →
Many home stagers have faced the dreaded question, “Can you wait until closing to get paid for your home staging services?” How you answer that question will have a big impact on how long you remain in your home staging business.
You’ll hear this question mostly from real… Read More →Many of my readers are HGTV addicts, in fact that’s how many of us eventually find our way into home staging.
Have you dreamed of being a home stager on HGTV? Several Staging Diva Graduates have already appeared on TV and this could be your chance too! I have to say from personal experience… Read More →
Home staging is a great cure for awkward rooms, especially the ones you find in many of today’s condo projects.
You know those tall towers with the weird jutting out points encased in glass? They might make the building look interesting (or fit it into an oddly shaped lot), but what are… Read More →
Home staging is a great career for perfectionists.
After all we make everything “just so” in every room of a house, and sometimes outside too.
We fuss over the precise roll of a towel, the angle of a throw over a chair and exactly how many green apples belong in the bowl on the counter.… Read More →
It’s much harder to get clients when no one can find your home staging website in a search engine.
Trying to learn about Search Engine Optimization or SEO for your home staging website can feel like “falling down the rabbit hole” into another universe, where the language… Read More →
There are many paths to a home staging career. Many home stagers come from completely unrelated prior careers like nursing or financial services.
Others, like Catherine Menard of Groovy Chick Redesign and Home Staging (Ontario), take a previously creative and visual career and turn it… Read More →
For frustrated home sellers, home staging can mean the difference between getting on with your life or feeling like you’re in an expensive endurance test with no end in sight.
That’s why home stagers are frustrated hearing real estate agents insist all that matters in a real… Read More →
Home stagers often make the mistake of thinking they need to chase real estate agents to get home staging projects.
This is often a recipe for frustration and rarely results in making the kind of money you want.
What many new home stagers don’t realize is that the home stager is often … Read More →
