In my career as a home stager I have done a ton of home staging consultations on occupied properties where I’m often using what a client already has in new and better ways.
Taking on home staging a vacant property is a whole different exercise. It can be daunting at times, especially if… Read More →
I stumbled on a magazine article that claimed that if you look at enough real estate listings you’ll start to notice that all the homes on the market look pretty similar.
I can’t totally disagree!
First of all, we’ve all seen the neighborhoods where every home is one… Read More →
It’s totally natural to be nervous about your home staging talent, especially at the beginning of your career as a home stager.
Most aspiring home stagers have asked me, “What if I don’t know enough about home staging to really make a difference in someone’s home?”… Read More →
A home staging career lets you use your creative strengths and eye for decor.
Does your creativity have you feeling like a square peg trying to fit into a round hole?
Until I fully embraced my creative side, I always felt that way in my work.
There are many things I appreciate about getting older,… Read More →
Magazines, newspapers and websites are filled with lists of home staging tips.
That’s great news for home stagers.
It raises awareness and demand for what we do.
Sure, some home sellers will use these tips on their own and think they don’t need a home stager.
Many will also realize… Read More →
Recently I wrote an article that advised tossing the color wheel and choosing your colors from nature.
This is especially true of decorating projects where you can be more bold in your color choices.
For home staging projects, we tend to stick to neutrals.
Some home staging clients are reluctant… Read More →
I believe that great home staging is invisible. That sounds like a paradox.
What I mean is that when you’ve really mastered the art of home staging, few people will realize the house is staged.
Potential buyers just know that they love the house. And that’s our goal. While … Read More →
In a recent post I shared how we shouldn’t take our natural decorating talent for granted. This cartoon made me laugh because it’s exactly what I was talking about.
A woman on the psychiatrist’s couch asks, “How can I relax when I know the couch would look so much … Read More →
When I was doing marketing for large corporations I never got that warm and fuzzy feeling that I was making an important difference in the world.
That all changed when I discovered home staging.
It’s no exaggeration to say that our home staging services can have a profound and positive… Read More →
At some point in your home staging business, you might decide you need some help. For example when you have to stage a vacant home and all the setup needs to be completed in a day.
It takes time to dress all the beds, get the wrinkles out of the new shower curtain and hang artwork. These home staging… Read More →
