For home staging, we’re often looking for a quick and inexpensive fix for the less appealing aspects of our client’s home.
A new home stager wrote me recently with this photo of a stairway and her home staging dilemma.
“I have a client with wood basement steps that I would… Read More →
Approximately 14% of people move every year. About 50% of these move within the same county, 20% move counties and stay in the same state, and another 20% move to a different state entirely.
This is all great news for your home staging business since you’re earning a living decorating… Read More →
Your home staging portfolio will be greatly improved if you remember to shoot several vignettes along the way. Think of a vignette as a detail or “still life.” It should have an attractive composition.
This really doesn’t require extra work on your part.
You are undoubtedly creating… Read More →
Home staging cost and home stager salary are frequently searched terms by home stagers.
Sadly, too many home stagers have no idea what to charge for their services. For some reason most training programs don’t address this even though it’s one of the most important factors … Read More →
I recently wrote an article about how to pick the target home buyer for your staging project.
It’s a process I use as a home stager to develop a clear mental picture of who the likely target buyer is for a home before I make my home staging recommendations.
Home stagers, have you ever been… Read More →
One of the things we discuss in Course 4 of the Staging Diva Home Staging Business Training Program is the importance of media attention and how to get it.
It’s so helpful in boosting your credibility as a home stager, as Staging Diva Graduate Jill Gargus-Turgeon of Edmonton-based… Read More →
Home staging and decorating (or interior redesign as it’s also called) are very similar. Both services are concerned with creating a visually appealing home, which is why home stagers are often hired for decorating projects. You are either “decorating to sell” or … Read More →
Home staging is all about decorating a home to sell quickly and for more money. In fact, home stagers have been called the “dream weavers of real estate.” We achieve this by showcasing the property’s best features, especially those that will appeal to the likely target… Read More →
I always recommend home sellers contact a home stager before calling a real estate agent.
It will result in a more favorable pricing strategy and a realtor who is more excited to list the property.
After all, home staging makes the best first impression with everyone involved. And that applies… Read More →
When you’re building up your home staging portfolio, it’s tempting to include every home staging photo you’ve taken in your client’s home.
This can be a real pitfall because you should only show the most effective photos.
In general, even 3 sets of before and after… Read More →
