Approximately 14% of people move every year. About 50% of these move within the same county, 20% move counties and stay in the same state, and another 20% move to a different state entirely.
This is all great news for your home staging business since you’re earning a living decorating homes to sell on the real estate market.
That means in any given year, more than 10% of your existing contacts will move and need your home staging services.
But what if the home stager is the one moving? How portable is your home staging business? This is a question I get asked a lot. Right up there with:
“I might be moving soon. Should I start my home staging business now, or wait until I relocate?”
A home staging business is totally portable.
One of the many awesome things about having a home staging business, instead of something else, is that it’s totally portable.
You don’t need to get licensed to practice home staging in a different state or province because there is no such thing as official home staging credentials. In other words, you are not licensed as a home stager the way you would be as a real estate agent, lawyer, doctor, etc.
When you follow the business model I teach in the Staging Diva Home Staging Business Training Program, you also don’t have a warehouse full of furniture inventory to move.
You won’t even have a storage locker full of home staging accessories.
Waiting to start your home staging business.
When you think you might be moving soon, it’s tempting to wait until you’ve relocated to start your home staging business.
But, how “soon” is soon?
Is there a chance that it could be another 6, 9 or 12 months? Or perhaps, you have no idea because it’s beyond your control. Perhaps, you’re waiting for a job transfer for your spouse that may, or may not, come. Maybe you’re a military spouse and move more often than most people.
Because your home staging business is so portable, I believe that unless you know for certain that you’re moving within the next 3 months, start where you are! It will get your feet wet and give you a chance to boost your confidence.
The right mind set is so important when you run your own business.
Starting your home staging business now will help you think of yourself as a real home stager, rather than remaining in limbo (and disempowered) for an indefinite period of time.
Even if you have only 3 months in your current location (or you’re not sure when you’ll be moving) you can take action on your business. Decide on your company name, your logo, write about yourself, get your home staging portfolio started, print your business cards for under $100, and more.
None of these are wasted efforts, even if you do move later. Plus, you might even land your first home staging client in your current location. In fact, many Staging Diva students land their first paying project doing the homework assignment between Course 1 and Course 2 of our program.
Imagine how much more confident you’ll be when you move to your new city, and how much further ahead then if you’d put your whole business on hold for months!
By the way, this doesn’t mean you have to take clients right away. You might just lay all the groundwork ahead of your move.
What to do when you move your home staging business.
When you follow the business formula I teach in the Staging Diva Home Staging Business Training Program, all you’ll have to do when you move is update your “areas served” online, change your phone number, reprint your business cards for the new phone number and away you go!
Your website and business email address should be the same no matter where you live.
Several members of the Staging Diva Directory of Home Stagers have moved after starting their business. They really don’t need to miss a beat. They can “hit the ground running” in their new location because their entire business foundation, and online presence, are already in place. Others operate in more than one state or city because of vacation homes in different locations.
Home stagers who move to a new city will have to find new painters, handymen and other contacts, but they have the experience of having done it before using the Home Staging Alliance Checklist they get with Course 5, “Over 30 More Ways to Make Money in Home Staging“.
Perhaps I’m more comfortable with moving my business then some people. After all, I moved to different cities 4 times during my last 25 years as an entrepreneur and single mom.
What about you? Do you have any experience with moving your home staging business?
Please share in the comments below, or add any questions you have so I can address them in an upcoming article.
Debra Gould, The Staging Diva®
President, Six Elements Home Staging and Voice of Possibility Group Inc.
Debra Gould has always believed that life is the adventure you make it. Not wanting to miss opportunities to try new things or to reach the end of her life wondering “what if?”, she has been a master at personal re-invention and transformation. A home stager since 2002, she created the Staging Diva Home Staging Business Training Program in 2005 to help others make a living from their creativity. There are over 8,000 Staging Diva students in 22 countries.