Home staging and decorating (or interior redesign as it’s also called) are very similar. Both services are concerned with creating a visually appealing home, which is why home stagers are often hired for decorating projects. You are either “decorating to sell” or … Read More →
How to Pick the Target Buyer for Your Home Staging Project
Home staging is all about decorating a home to sell quickly and for more money. In fact, home stagers have been called the “dream weavers of real estate.” We achieve this by showcasing the property’s best features, especially those that will appeal to the likely target… Read More →
California Home Staging Sparks Bidding War in Palm Springs
I always recommend home sellers contact a home stager before calling a real estate agent.
It will result in a more favorable pricing strategy and a realtor who is more excited to list the property.
After all, home staging makes the best first impression with everyone involved. And that applies… Read More →
How to Set a Table for Home Staging: 9 Tips
In a recent post, I discussed the 6 questions to ask before setting a table for home staging.
I also shared my own preferences and examples of when I set a table and when I don’t.
If you’re going to set a table for home staging, you need to do it properly.
A badly set table looks worse… Read More →
6 Questions to Ask Before Setting the Table for Home Staging
Many home stagers wonder if they should set the table for home staging.
Possibilities include: breakfast bars, breakfast room tables, kitchen tables and dining room tables.
What, if any, meal should you set them up for?
And if you are setting the table for a meal, how far do you go with the items… Read More →
4 Tips To Boost Home Staging Profits and Joy
Many new home stagers— and sadly even some who have had a struggling home staging business for a year or more— believe that getting better at choosing/rearranging furniture is what it takes to be successful.
In other words, they’re focused solely on the practice of home staging and… Read More →
Do Home Staging Business Cards Belong Here?
A home stager’s LinkedIn complaint that the home staging business cards and flyers she left at a client’s home had been put in a kitchen drawer during showings inspired me to share my opinion on when it’s appropriate to advertise our home staging services.
See if you agree,… Read More →
How to Stage Homes With Radiant Orchid
Every year the Pantone Institute™ chooses the Color of The Year. For 2014, it’s Radiant Orchid.
Great for cosmetics and clothing perhaps, but not my favorite for home staging.
My first reaction was that it reminded me a bit of that dusty rose that was so popular in the 1980s.
Thankfully… Read More →
5 Ways to Use Home Staging Testimonials
In a recent article I shared the 5 things effective home staging testimonials need to get maximum marketing value from them.
Today, I’d like to share various ways you can use your home staging testimonials.
Basically, you’re trying to make prospective customers feel like … Read More →
Kitchen Home Staging Easily Boosts Home Selling Price
Kitchens are one of the most important rooms when determining the selling price of a home. That’s because they’re the most expensive and time-consuming to renovate.
Put a home on the real estate market with an ugly kitchen like the one seen here, and you can expect lower offers… Read More →
