As a home stager we are a critical part of the “team” that sells a house. That’s not to say we always feel like team members, or that we’d necessarily even want to!
It all depends which real estate agent we might be dealing with and their attitudes towards home staging… Read More →
Real estate agents need home stagers to be more effective in their jobs.
Yet, home stagers are often frustrated in their home staging marketing efforts to real estate agents.
An Ottawa home stager summed it up with this comment on Facebook:
“Answer me this….why are real estate… Read More →
Home staging is a powerful part of the real estate industry. In fact, more than a decade ago, Forbes Magazine called home stagers the “dream weavers of the real estate world.”
I quite loved that label and quoted it in my very first website for Six Elements Inc., the home staging… Read More →
Home stagers, the holiday season is definitely upon us and this means a gradual slow down in your home staging business over the coming weeks.
A great way to bring in extra money at this time of year is with holiday decorating.
A TV News producer contacted me to appear on camera this week with … Read More →
Deborah an interior designer who is in the process of adding home staging to her services (an excellent strategy to recession proof an interior design business) writes:
I am about to embark on a home staging project that requires rental furniture. If it turns out that buying furniture would… Read More →
Isn’t it amazing how little care some real estate agents seem to put into their real estate listings?
From bad MLS photos to typos in listings, I know most home stagers have seen it all.
I found this funny clip from Ellen poking fun at bad real estate listings. Thought you’d enjoy… Read More →
This is part 3 of a feature on home staging marketing where home stagers learn how to promote their services to real estate agents at an open house.
In part 1, I discussed your first objective in using this home staging marketing strategy which is: initiating and starting to build your relationship… Read More →
Recently I posed a staging business dilemma from Leah Fritz of Perfect Place Home Staging about whether it’s OK to use before and after photos for your staging portfolio when you didn’t physically do the work.
(By the way, this photo is from a living room of a house I only did a home… Read More →
A real estate agent, who believes in the power of home staging to help real estate listings sell faster, can be a real asset when you’re building your home staging business. Especially in the early days when few people have heard of you yet and getting noticed as the expert home stager… Read More →
This is part 2 of a feature on home staging marketing strategies, where home stagers learn how to promote their services to real estate agents at an open house.
In part 1, I discussed your first objective in using this home staging marketing strategy which was: initiating and starting to build… Read More →
