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Home Stager Confidence

Home Staging Professionals Need Confident Image

Written by Debra Gould -

home staging business image

Much of your professional image, your public perception and essentially your success as a home staging professional, boils down to the amount of confidence you have in yourself and your abilities.

This point is demonstrated brilliantly in a quote about leadership from Adlai Stevenson,… Read More →

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Home Stagers – Tips to Face Your Fears and Keep Going

Written by Debra Gould -

home staging advice

I talk to so many new home stagers or people wanting to get into the home staging business and almost every single one of them eventually mentions how their own fear can get in the way of moving forward.

Depending on where they are in their business, these fears can range from “what if the… Read More →

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Home staging gets house seller an extra $80,000 on home sale

Written by Debra Gould -

Before finally hiring Staging Diva Graduate Fabia MacNair, a desperate house seller had accepted an offer of $250,000 for her home knowing it was worth more. She wasn’t interested in doing the work needed to complete the home staging to-do list, however, because she just wanted to sell. … Read More →

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Maryland Home Stager Transforms a Stale Property Into a Must-See

Written by Debra Gould -

Bedroom after staging

What could make a stronger case for hiring a home stager than an offer coming in after a home was staged…from a person who saw the home before staging without any interest?

That’s exactly what happened with a Maryland property transformed by home stager and Staging Diva Graduate, Holly Battaglia.… Read More →

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Staging Diva Graduate featured in Yahoo! Shine and Newsday

Written by Debra Gould -

Deborah Brischler home stage

I’ve featured New York home stager Donna Dazzo before here in the Home Staging Business Report after one of her impressive media appearances. I’m happy to have the opportunity to write about Donna again because she is such a model student!

In January, this Staging Diva Graduate… Read More →

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How will the current economy affect your staging business?

Written by Debra Gould -

This time last year, I released a special report called, “Can I grow a home staging business in a depressed economy?” with the intention of helping aspiring stagers who were feeling defeated by friends, family members and negative news headlines.

Thousands of you downloaded that free report… Read More →

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Ontario home stager proves real estate agent wrong

Written by Debra Gould -

Fabia MacNair home stager

Despite home staging proving it’s ability to sell homes faster and for more money, there are STILL real estate agents who don’t “get it.”

These examples that prove yet again that home staging works should inspire anyone considering becoming a home stager.

Let… Read More →

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Biggest Block to Home Staging Business Success Isn’t What You Think

Written by Debra Gould -

home staging business success

Home staging business success relies on a few things.

Teaching thousands of stagers since 2005, I’ve noticed the biggest barrier that stops so many in their tracks.

This metaphor occurred to me one of the many times I thought I was lost.

I lived in 3 different cities in 4 years and learned… Read More →

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Home Staging Helps FSBO Clients Pocket Even More Money

Written by Debra Gould -

Bedroom After Staging

Many home owners choose to sell on their own instead of working with a real estate agent and giving 5% or 6% of their selling price over in real estate commissions.

These properties are known as FSBO, an acronym for ‘For Sale by Owner.’

The very fact that they’ve chosen to sell without … Read More →

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New York home stager scores 25 hours in projects from one follow up note

Written by Debra Gould -

Susan Atwell home stager

I haven’t heard a story that demonstrates the power of follow up better than one recently sent in by Staging Diva Graduate, Susan Atwell of New York-based AtWell Staged Home.

On a spring day, Susan was out touring model homes being built nearby, a practice she considers “continuing education… Read More →

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I’m Debra Gould, The Staging Diva.

I created Staging Diva for women who want more creativity, flexibility, and financial success.

If you want to earn a living doing what you love, Staging Diva Training is the step-by-step plan you need to build a thriving home staging business.

Learn More

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©2004 – 2026 Six Elements Design Group Inc. All rights reserved. Republication or dissemination of this content is expressly prohibited without written permission.

*Legal Disclaimer: Every effort has been made to accurately represent our program and its potential. The testimonials and examples used are exceptional results, don’t apply to the average student and do not guarantee that anyone will have the same experience or achieve the same or similar results. Each individual’s success depends on his or her background, dedication, desire, and motivation. As with any business endeavor, there is an inherent risk of loss of capital and there is no guarantee that you will earn any money.