This was the condition of the living room when I arrived to conduct a home staging consultation. I’m standing on the stairs for a bird’s eye view of the scene for you.
By the way, that’s a great home staging portfolio photo tip for you. You can get stronger before and after… Read More →
In my last post I introduced you to home stager Kimberly (not her real name), who had amassed enough home staging furniture and accessories to fill at least ten 2-bedroom condos. She is a wonderfully talented decorator and home stager. Her work looks like it could be in a decorating magazine.… Read More →
If you’re a home stager thinking, “Gee, if I had my own home staging inventory I could make all these homes look so much prettier,” you need to read this cautionary tale.
Kimberly (not her real name) lives in a major US city and was staging high-end condos, using all her own… Read More →
Graduates of the Staging Diva Home Staging Business Training Program know that while I teach the pros and cons of having your own home staging inventory, I’m a big fan of not having it.
It’s really not necessary to invest tens of thousands of dollars in home staging furniture,… Read More →
I’ve been writing about how houses actually “speak” to the home stager, suggesting how they are really meant to be presented.
Fabulous comments from my readers have prompted me to take yet another angle on this continuing story.
Nancy Lee of An OrderLee Home observed,… Read More →
Deborah an interior designer who is in the process of adding home staging to her services (an excellent strategy to recession proof an interior design business) writes:
I am about to embark on a home staging project that requires rental furniture. If it turns out that buying furniture would… Read More →
Isn’t it amazing how little care some real estate agents seem to put into their real estate listings?
From bad MLS photos to typos in listings, I know most home stagers have seen it all.
I found this funny clip from Ellen poking fun at bad real estate listings. Thought you’d enjoy… Read More →
I’ve been addicted to decorating since I was a kid, and I’m curious if you’ll see a bit of yourself in my story.
I remember insisting that my room be painted a deep turquoise, and my rattan headboard white, because I could totally picture how one would stand out against the… Read More →
This is part 2 of a feature on home staging marketing strategies, where home stagers learn how to promote their services to real estate agents at an open house.
In part 1, I discussed your first objective in using this home staging marketing strategy which was: initiating and starting to build… Read More →
Staging Diva Grad Leah Fritz has this staging business dilemma about home staging photos and wonders what she should do.
See what you think and add your comments below.
“A homeowner I did a home staging consultation for took such excellent detailed notes during our meeting that she… Read More →
