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home staging

Home stagers, are you using acceptable SEO practices?

Written by Debra Gould -

You should be using your home staging website as more than just an online brochure. Just like most buyers start their home search online, homeowners and real estate agents in your area are turning to Google to find themselves a home stager.

If you want your site to come to the top of the search… Read More →

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Staging Diva Graduate Gets Omaha Home Sold at First Open House

Written by Debra Gould -

Dolly DeWald Bedroom After Staging

In real estate, there’s nothing quite as sad as a vacant home.

When a potential buyer walks through a home with no furniture besides bare mattresses in the bedrooms, even if it’s the ideal property for them, their thoughts are distracted as they wonder what caused the homeowners to leave in… Read More →

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Home Stager Needed in Hopwood Pennsylvania

Written by Debra Gould -

Carmel California Home Staging Job

I’ve been contacted by a home seller in Hopwood, (Fayette County) Pennsylvania who needs the help of a professional home stager.

His 5000 square foot home is currently listed at $397,500 after a price reduction in a market where, according to Trulia.com, the average listing price… Read More →

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Stagers – how do you handle color-crazy home sellers?

Written by Debra Gould -

You walk up to the home and it looks like a great property. In fact, you can’t help but wonder why it’s been on the market for so long without any interest whatsoever. The curb appeal is fantastic; the gardens are gorgeous and well-manicured, the lawns are mowed and there are no toys or … Read More →

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Virtual Staging Controversy Continues

Written by Debra Gould -

unhappy home staging client

Six months ago I wrote a post called Virtual Staging or Just Misleading Pictures?

I said I believed using software to manipulate listing photos was a waste of money because as soon as perspective home buyers visit the house they’ll be disappointed.

Which doesn’t lead to an offer… Read More →

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Home stager meets grieving homeowner

Written by Debra Gould -

A few weeks ago I posted a home staging business dilemma asking what you would do if you walked into a home staging consultation to find a nightmarish scene with fur-covered furniture from the 70s – the place where knick knacks go to die.

I asked what you would do, knowing that the woman… Read More →

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Home Stager To Do Items – Business and Life Advice

Written by Debra Gould -

home staging to do items

Last week, I wrote a blog post in which I confessed that I hide my own business dreams and life dreams under stacks of paper.

Now I’m trying to dig through all those piles and figure out where the good stuff is.

Decide what I can finally give myself permission to let go of.

It’s not … Read More →

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Home Staging Consultation Reports are a Waste of Time

Written by Debra Gould -

If you’re faced with a stack of photos and trying to organize your thoughts and ideas after a home staging consultation, struggling over the report you’re preparing for the homeowners you are really wasting your time.

Unless…

You just love doing paperwork.

You enjoy knowing you have a lengthy… Read More →

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Home Stagers Need to be Willing to Feel Uncomfortable

Written by Debra Gould -

Home stagers, whether you’re new or established, I thought this quote might inspire you:

“Move out of your comfort zone. You can only grow if you are willing to feel awkward and uncomfortable when you try something new.” Brian Tracy

Some people have a harder time stepping outside of… Read More →

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Home Staging Glossary Explains Terms For Home Stagers

Written by Debra Gould -

home staging glossary

Whether you’ve been a home stager for years or you are only starting to research the industry, I have a helpful FREE online resource to tell you about – the Home Staging Glossary by Staging Diva.

In your reading and conversations you have probably come across terms or phrases you aren’t… Read More →

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I’m Debra Gould, The Staging Diva.

I created Staging Diva for women who want more creativity, flexibility, and financial success.

If you want to earn a living doing what you love, Staging Diva Training is the step-by-step plan you need to build a thriving home staging business.

Learn More

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*Legal Disclaimer: Every effort has been made to accurately represent our program and its potential. The testimonials and examples used are exceptional results, don’t apply to the average student and do not guarantee that anyone will have the same experience or achieve the same or similar results. Each individual’s success depends on his or her background, dedication, desire, and motivation. As with any business endeavor, there is an inherent risk of loss of capital and there is no guarantee that you will earn any money.