Part of the appeal of a home staging business is the many variations of ways to work with people depending on the situation they’re in. As home stagers we get to work with real people, in their own homes where they are their most comfortable, natural selves. This is a very welcome contrast from… Read More →
A grieving home owner with ugly furniture – what do you do?
A homeowner calls you and asks if you’ll stage her home. It’s a sweet lady, a widow of five years, and she’s finally ready to move into a seniors community from the home she and her husband built together 50 years ago.
You make a connection with the woman on the phone and agree… Read More →
Home staging dilemma follow up: Driveway or Second Bath?
Several weeks ago, I presented a home staging business dilemma for you where a young couple expecting their first baby was having trouble selling their home. It had been on the market for six months and based on feedback from prospective buyers, the rough driveway and ugly second bathroom… Read More →
Home Stagers Should Not Fear Luxury Homes
Home stagers, especially those who haven’t been in the home staging business for long, often write me about their fears of being asked to stage a luxury home. If you don’t live in a luxury home and you didn’t grow up in a wealthy family, it’s natural to worry that you… Read More →
Home staging experts, is the driveway or second bath more important?
You’re just getting established in your home staging career with only a couple of projects under your belt but with each passing day you’re feeling more confident in your skills and the expertise you have to offer homeowners.
You find yourself one Saturday morning doing a home staging consultation… Read More →
Home Staging Services Don’t All Have to be Done by the Home Stager
Home stagers often need to either provide or recommend outside services, in addition to doing the actual rearranging of furniture.
The most common of these home staging services include:
Sourcing and selecting rental furniture/art/accessories Purchasing accessories (bedding, towels,… Read More →Basic Home Staging Tip: remove ‘keep out’ signs
I was chatting with a friend recently who happens to be in the market for a new home. She thought of me when she did a drive-by of a property she saw online, in the rural area where she lives.
It was the perfect location for her family and it was surrounded by attractive homes but there was a huge “Keep… Read More →
Home staging is more practical than a buried statue
“Oh, St. Joseph, guardian of household needs, we know you don’t like to be upside down in the ground, but the sooner escrow closes the sooner we will dig you up and put you in a place of honor in our new home. Please bring us an acceptable offer (or any offer!) and help sustain our faith in … Read More →
With buried St. Joseph statues do sellers need home staging?
You’re in a neighboring town running errands on a Saturday morning when you see an open house sign. You don’t have anyone with you today and you have nowhere else to be for an hour or two so you walk inside. The home is a FSBO and the hostess, the homeowner, looks very tired sitting next to her box… Read More →
Virtual Staging or Just Misleading Pictures?
Depending on what email lists you belong to, you may have recently received a message or two attempting to sell you virtual staging software.
I know this because I’ve heard from many of you curious about my take on this practice.
In my opinion there are two types of virtual staging.
The first… Read More →