As you look for ways to boost your home staging business, it’s hard not to notice the For Sale signs in your very own neighborhood and wonder if they don’t offer a home staging marketing opportunity.
Many home stagers ask me what to do about houses that are already on the market.… Read More →
Deborah an interior designer who is in the process of adding home staging to her services (an excellent strategy to recession proof an interior design business) writes:
I am about to embark on a home staging project that requires rental furniture. If it turns out that buying furniture would… Read More →
Last month I posted a staging dilemma asking what you would do if you were tasked with staging a home for sellers reluctant to tone down their color-crazy home complete with turquoise kitchen and hot pink living room.
In this scenario, before you had a chance to address the color, the homeowner… Read More →
You walk up to the home and it looks like a great property. In fact, you can’t help but wonder why it’s been on the market for so long without any interest whatsoever. The curb appeal is fantastic; the gardens are gorgeous and well-manicured, the lawns are mowed and there are no toys or … Read More →
A few weeks ago I posted a home staging business dilemma asking what you would do if you walked into a home staging consultation to find a nightmarish scene with fur-covered furniture from the 70s – the place where knick knacks go to die.
I asked what you would do, knowing that the woman… Read More →
You wanted to become a home stager ever since you first heard of the industry on HGTV. You knew it was the perfect career for you because of your natural design talent and entrepreneurial drive. You decided six months ago to dive in and start a home staging business. You felt like you had chosen… Read More →
Part of the appeal of a home staging business is the many variations of ways to work with people depending on the situation they’re in. As home stagers we get to work with real people, in their own homes where they are their most comfortable, natural selves. This is a very welcome contrast from… Read More →
A homeowner calls you and asks if you’ll stage her home. It’s a sweet lady, a widow of five years, and she’s finally ready to move into a seniors community from the home she and her husband built together 50 years ago.
You make a connection with the woman on the phone and agree… Read More →
Several weeks ago, I presented a home staging business dilemma for you where a young couple expecting their first baby was having trouble selling their home. It had been on the market for six months and based on feedback from prospective buyers, the rough driveway and ugly second bathroom… Read More →
You’re just getting established in your home staging career with only a couple of projects under your belt but with each passing day you’re feeling more confident in your skills and the expertise you have to offer homeowners.
You find yourself one Saturday morning doing a home staging consultation… Read More →
