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Real Estate Trends

How I got into Home Staging

Written by Debra Gould -

That’s the entrance to my current home, it’s the 6th one I bought in an 8 year period. I bought this one after finding it on the Internet. Priced below market value, it was my chance to move to this city.

I bought the house right after the agent open house. When a home is priced that … Read More →

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Home Staging Sabotaged by Pets

Written by Debra Gould -

pets bad for real estate sale

Here’s the scenario, the homeowner invests in home staging and their house looks immaculate. It’s totally ready for any buyer to immediately fall in love.

But, the resident cat or dog has other ideas.

Imagine going to see a home and every room has a major surprise in the middle… Read More →

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How Much is Home Staging Worth?

Written by Debra Gould -

how much is home staging worth?

One of the top reasons for not making enough money in home staging is not charging enough. Which is generally linked to a lack of confidence. It’s important to consider how much is home staging worth to your clients?

Regardless of how insecure you feel, your clients will make a lot more… Read More →

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Get busy, it’s home staging season!

Written by Debra Gould -

Home staging, because it’s tied to real estate, is a seasonal business. If you’ve been doing your marketing the way I advise in “Staging Diva Sales & Marketing Secrets to Boost your Home Staging Business“, you should get lots of calls from prospective clients… Read More →

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When Real Estate Agents Drop Prices

Written by Debra Gould -

real estate price reduction

I keep hearing from home sellers dismayed by their real estate agents recommending price reductions because their home hasn’t sold.

Notice that while this happens more often in slower real estate markets, it also happens in a hot market.

There are always those homes that don’t… Read More →

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San Diego County Real Estate Sales drop 24 percent

Written by Debra Gould -

Turn Key Bathroom Staging

For the last 5 years San Diego County lead the US housing boom. But, as most people forget during the good times, everything that goes up can come down.

In June, San Diego County became the first major real estate market in California to see annual median prices for houses and condos drop (1%).… Read More →

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I’m Debra Gould, The Staging Diva.

I created Staging Diva for women who want more creativity, flexibility, and financial success.

If you want to earn a living doing what you love, Staging Diva Training is the step-by-step plan you need to build a thriving home staging business.

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*Legal Disclaimer: Every effort has been made to accurately represent our program and its potential. The testimonials and examples used are exceptional results, don’t apply to the average student and do not guarantee that anyone will have the same experience or achieve the same or similar results. Each individual’s success depends on his or her background, dedication, desire, and motivation. As with any business endeavor, there is an inherent risk of loss of capital and there is no guarantee that you will earn any money.