There are so many creative people who dream of becoming a home stager.
Yet they think it’s too late to try something new, or they under value their own talent.
I’ve learned from the many Staging Diva Grads in their 50s, 60s and 70s that it’s never too late, as long as you still have a desire to take the energy you have left and put it towards something you’re passionate about.
Many people are curious about my journey of becoming a home stager and later how I created Staging Diva.
I spill the beans in this interview I did with Carol McQuaid for her podcast Two Artists Walk Into a Bar.
You can listen to our conversation here:
Becoming a home stager and the tips I learned along the way
If you already know me, you know that I can’t share a story without throwing in a bunch of marketing or business tips— and this interview was no exception.
The business insights I gained along my journey are sprinkled throughout my stories of becoming a home stager in my 40s.
From bribing a vice principal with one of my paintings in high school (so I could take more art instead of gym), through selling the most Girl Guide cookies in the country, to running a marketing communications business and having a child on my own.
I share about giving up my career several times as I reinvented myself and tried to find more meaning in my work.
I talk about how I supported myself and my daughter as a floorcloth artist, and how that first got me into visiting client homes and seeing (and adding to) their decor. How I added home staging into the mix once I realized from several of my own house flips that I had a marketable talent for decorating houses to sell for top dollar.
Then how I ended up being featured by CNN, The Wall Street Journal and HGTV (which no one including me would have ever predicted!). And how my little one got to share in the experience from the control booths at TV and radio stations.
This media attention eventually led to creating and offering the Staging Diva Home Staging Business Training Program because of the hundreds of emails I was getting from struggling home stagers who had no idea how to make a living despite taking prior home staging courses.
They say a life makes more sense when you look at it backwards to connect the dots. I think this is definitely true of my own journey of reinvention. Honestly, becoming a home stager was never part of my original vision. I really stumbled into it, and even doubted my passion for it in the early days!
Let me know what you think of the interview! What were your biggest takeaways from the conversation? I would love for you to share in the comments. You can also ask me any follow up questions you like about my journey in the comments section below 🙂
Thanks for listening!
Debra Gould, The Staging Diva®
President, Voice of Possibility Group Inc.
Debra Gould knows how to make money as a home stager and she developed the Staging Diva Home Staging Business Training Program to teach others how to earn a living doing something they love.