Home Staging Blog by Staging Diva - Home Staging Articles

Information, Tools + Inspiration to Grow Your Home Staging Business

What’s The Business of Home Staging?

With real estate slowing down in many markets, more and more home sellers are turning to home stagers to help boost the value of their homes.

At the same time, the home staging industry is completely unregulated.

Home sellers don’t know how to find a home stager, what to expect.

Or how… Read More →

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“This is the first time in my 57 years of life that I am pursuing something solely for myself — despite my often paralyzing fear!

I’m optimistic and excited to see what the new year has in store for me— due in large part to having found the Staging Diva Program and feeling prepared to take this new journey as a home stager. Debra, thank you sincerely!”
— Lisa Tyus-Lee (OH)*Lights Camera Stage LLC

“Once I decided home staging was for me, I was terrified of starting my own business. Staging Diva Training gave me the confidence to do what I love, and contribute to our income after being out of the work force for 15 years.

Debra gave me the information I needed to get over my fear of failure, charge what I’m worth, and get out there and start my home staging business!”
— Kelli Hughes (TX)*ReAbode Home Staging and Redesign

“The Staging Diva Program is very well organized and explains in the most straightforward terms how to set up your business, maintain and grow it.

By the time I was on Course 3, I had already completed three home staging jobs which more than paid for all the training!

Debra’s step-by-step process allowed me to start a 2nd career doing something I probably should have been doing all along!”
— Rob Reinhart (CA)*Make It-Home

“The Staging Diva Business Training Program is worth every penny!

While there are other home staging courses out there, I’m so happy I follow the business model Debra teaches in her program. It is specific, concise, and thoroughly explained.

In addition to her courses, Debra offers SO many supplemental materials that are incredibly helpful too. The community of Staging Diva Graduates is another bonus, as we all support each other and share each other’s wins.”
— Cristin Lyons (NC)*Raleigh Staging & Design

“The Staging Diva Program was such an influential part of my home staging business plan. The business tools, processes and procedures Debra Gould outlines in the program set you up for success.

I have taken other courses but none compare to the comprehensive program with Staging Diva.

I truly appreciate all Debra’s help and guidance through the courses and group coaching calls. She is such a great inspiration!”
— Lori Carbone (NJ)*Spaces That Speak Home Staging

“The Staging Diva Program is one of the best investments I ever made. Within days of completing the courses, Debra sent me a great client in my area.

I researched many programs, before choosing Staging Diva.

Debra’s invaluable course recordings and notes cover every detail of the business of home staging, and she’s so inspiring to listen to.”
— Jeanette Cataldo (MA)*Cataldo Interiors

“I love Debra Gould’s straight forward approach and candor. As a home stager, she knows first-hand what it’s like in the field. Debra is running her own staging business as a real business and knows what it takes.

Debra is truly an uplifting woman and I continue to aspire to follow her lead. Her amazing passion for home staging is felt all the way over here on the Jersey Shore.”
— Wynette Williams (NJ)*Red Robyn Interiors

“The Staging Diva Program taught me many secrets about home staging consultations— especially how to charge, and have no inventory.

I took another home staging course before Debra’s and the Staging Diva Program really helped build my business. Debra forced me out of my comfort zone, she is such an inspiration! Now I know I can make a difference in many people’s lives.”
— Susan Bierig (NJ)*Re-deZine The Shore Way LLC

“I loved Debra’s no-nonsense style of running a home staging business, it’s very easy and straightforward. She keeps it simple, and it all “clicked” for me.

I now have the confidence to get out there and do what I am passionate about. I knew I had the talent, and now I have the business knowledge to round out my staging business. Thank you Debra!”
— Judy Chizmar (PA)*Judy Chizmar Home Transformations

“The Staging Diva Program is fantastic! I wish I had found it before completing a different home staging course. The program provided me with valuable business information that the other course lacked.

I am very impressed with Debra Gould. It is quite evident that she is honest and ethical in all her dealings with her students and clients, and that’s #1 in my books.

She truly has become my mentor!”
— Monique Milne (MB)*Milne Well Dressed Homes (MB)

“I’m so glad I came across the Staging Diva Home Staging Training Program. It’s a perfect fit for me with Debra sharing her business model and what has worked for her. She takes the guess work out of how to run a successful home staging business.

Debra is supportive, down to earth and has a wealth of experience under her belt. I can now express my creative passion with more confidence following her guidance.”
— Shelley Giffin (QLD AU)*Rooms for Miracles

“Everything I heard about Staging Diva was true. I really checked out the program by researching on the internet and contacting people who had taken Debra’s home staging courses.

The Staging Diva Program is a very motivational and practical training program for starting a staging business.

Debra is very entertaining and inspiring to listen to. I’ve hit the ground running thanks to her program.”
— Debra Rosser (TX)*The Staging Matters

“I chose to train with Debra Gould because she focuses on business training. I wanted the skills and information needed to help me build a sustainable home staging and organizing business. I learned a lot in the Staging Diva Program and I am well on my way.”
— Margaret Harlos (ON)*Living Organized

“I’m celebrating my 5th anniversary as a home stager. This year I completed 38 staging and redesign projects, appeared on TV and had my first month with earnings of $7,000!

All of these successes are a result of carrying out Debra’s ideas and recommendations and the home staging business model she shares in the Staging Diva Program.

Staging Diva offers a wealth of materials and is the reason my self-confidence and self-assurance have blossomed these past 5 years.”
— Stacy Goade (AK)*Alaska Premier Home Staging

“I love that I’m pursuing a career that pays me to be creative, rather than spending my time working for someone else.

Plus, I have the freedom to be available to my family when they need me.

The Staging Diva Program filled in all the questions that I still had after completing another ‘hands on’ program. Thank you Debra, I now have the confidence to build my staging business.”
— Tracie Lacroix (BC)*Sold by Design

“Debra’s knowledge and expertise on how to start a home staging business have inspired me.

As a seasoned Real Estate Agent who already staged clients homes, I believe this is a great business to be in.

I am moving my dream of staging homes into a separate business because Debra taught me how in the Staging Diva Program. Thank you Debra!”
— Leslie Manson (BC)*Staging Homes by Leslie

“I appreciate Debra’s candid approach and it is the reason I chose the Staging Diva Training Program over other home staging courses.

My very first staging project sold the first day on the market for above asking price and confirmed that I am in the right business. Thank you, Debra!”
— Casey McDougall (TX)*Custom Home Staging

“I give the Staging Diva Program rave reviews. Definitely a 10 on a scale of 1 to 5!

I was really put at ease by Debra Gould’s warm, friendly and caring demeanor— before, during and after the courses.

She is obviously sincere in her desire to share her knowledge and expertise to help budding entrepreneurs just getting into the field of house staging.”
— Karen Ozer (GA)*Sold by Staging (GA)

“The Staging Diva Program and Debra have provided invaluable information that can take you from just dreaming about home staging to actually doing it!”
— Monica Bunde (ON)*Create Home Staging

“I loved the Staging Diva Program! I was skeptical about the format at first, but it was great. The notes were concise and easy to follow. Students asked questions I was wondering about myself, and Debra is clear and direct.

I’m confident in my decorating abilities, but wasn’t sure how to run a professional and profitable staging business. Debra walks you through the entire process.”
— Deborah Brischler (CA)*Home Staging Solutions

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