Home staging helps home sellers move faster. This is especially important when people are forced to relocate because of a new job.
No one wants to have to move before they’ve sold their home, and since home staging has been shown to reduce the average number of days on the market, this makes staging an appealing service.
Many sellers haven’t heard about how or why home staging works.
Others may be reluctant to invest in home staging before listing their homes especially if their real estate agent hasn’t mentioned it.
Home Sellers Get Positive Return On Investment in Staging
There’s a strong case for the return on investment (ROI) a home seller can expect. Home stagers must highlight the high financial (and emotional) cost of carrying two mortgages. Because that’s likely when you haven’t sold before relocating.
Staging Diva Graduate Leah Fritz, of Perfect Place Home Staging, staged a home for a couple that had moved to a different state. Imagine the stress of owning a vacant home indefinitely. Draining their bank account, while they’re not in town to look in on it. I know I’d be tossing and turning worried about the roof, the pipes, whether the outside was being kept up, etc.
Their home had been sitting on the market for 9 months but sold within weeks of Leah’s staging.
“The buyer loved my living room setup so much they asked to buy the furniture,” says Leah. “So my clients got a nice offer and a good chunk of their staging expenses back due to the sale of the furnishings! Win, Win, Win!”
Or take the case of Holly Battaglia, who was called to do a home staging consultation on a Maryland house that sat on the market for 7 months while the owner was stuck with two mortgages.
They’d had 65 showings and no offers even with a $40,000 price reduction! Talk about stressful AND expensive! Sure enough, with Holly’s home staging help the property finally sold within days. You can read more about it here.
If you’re wondering whether home staging will work in your area, and how much money you can make as a home stager, check out my free Ask Staging Diva report: “Will Home Staging Work In My Area?”
It’s jam packed with information and has been getting rave reviews from home stagers everywhere.
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