It’s a bit of a stereotype that only women are home stagers. There are men in this business too and a number of them are also graduates of The Staging Diva™ Home Staging Training Program.
There are lots of men in interior design and real estate, so why would home staging be any different?
Gary Baugher of An Eye 4 Change in Nashville, TN just wrote to me to say:
“I only completed one Staging Diva course so far but wanted to share my news. I staged my first house on Saturday. It hit the market at noon on Monday, with the first showing at 1:00. They came back at 4:00 and wrote a contract. The next day the agent received two backup offers! The agent had never used a stager before so she was impressed and the seller gave me a great testimonial. I have another consultation this evening. I used your pricing strategy from course 2 to set my fee and the Client had no problem at all. Thanks for your encouragement and knowledge. I intend to take a few other Staging Diva courses to continue my education with you. You were correct in saying, “if you didn’t have the talent you wouldn’t be doing this. It’s the marketing knowledge that makes or breaks the business.”
One of the things I love about what Gary wrote is that he went out there and “learned in action”. Getting the first project is always the hardest. With each home staging success story it becomes easier to convince the next homeowner or agent about the significant benefits that come with decorating a house to sell!
Discover the ONLY Home Staging Business Training Program taught by a seasoned entrepreneur who has successfully grown her own home staging business (not as a side-line to selling real estate) — The Staging Diva Training Program. With an MBA and hundreds of home staging clients, internationally recognized home staging expert Debra Gould, The Staging Diva, is uniquely qualified to train others how to start and grow a profitable home staging business.>
Read full Staging Diva Home Staging Training course descriptions and schedule
Adam Luttrell says
Debra
Great to see some material on men in staging. This industry covers so much on successful women that it is refreshing to see a view point on property presentation services undertaken by men.
I too have completed a number of projects from small suburban properties through to apartments in inner city blocks which has helped my business, Shift by Design, to penetrate the local Tasmanian market and increase the awareness of the service with agents and direct clients alike.
Cheers
Adam Luttrell
Director
Shift by Design