Help Clients Find Your Home Staging Business Online

You're probably assuming that you have to build your own home staging website to become a successful home stager, but that's not the case.  

The Staging Diva® Directory of Home Stagers puts your home staging portfolio on a professional website where home sellers, real estate agents and the media are actively looking for home stagers.

Our Home Staging Directory is a great way to get home staging jobs, and saves you the hundreds of hours— and thousands of dollars— it takes to build your own website and drive visitors to it

Plus, the Staging Diva Directory of Home Stagers is featured in the media and is linked from major websites like CNNMoney! 

directory of home stagers logo

How long would it take you to get coverage and links like that on your own?

Once you're a Graduate of the Staging Diva Home Staging Business Training Program, you are eligible to participate in our Directory. 

Why Your Home Staging Business Needs an Online Presence

Home Sellers and Real Estate Agents Have Trouble Finding Local Home Stagers

If potential clients can't find you on their own, you won't have a business!

Try doing a quick Google search for home stagers in your area. You probably won't find very many. The truth is, most home stagers simply don't know how to promote themselves online.

And how could they? "Search Engine Optimization" (or "SEO" for short) is a science in and of itself.

Besides, most stagers don't want to spend all their time behind their computer learning technical stuff— they want to be out there staging homes!

What a Directory Listing Looks Like

Your Comprehensive Directory Listing Will Generate Sales Leads for You 

Your Profile Listing in the Staging Diva Directory of Home Stagers is so comprehensive, you don't need to build your own website or create your own company brochure.

A Profile Listing includes your photo, business logo, company name, lots of space to explain why you're the person to hire, plus enough before and after photos to really call it a portfolio. 

We even throw in a custom company brochure that your clients can download right from your page!

Your "contact box" has all the information on where to find you, what cities or neighborhoods you serve, and a link to your own website and social media profiles (if or when you have them).

Visitors to your page in the Staging Diva Home Staging Directory will see you as a professional home stager and understand the importance of working with you.

Frequently Asked Questions

Staging Diva Grads who already have a complete stand-alone website can consider a less comprehensive Mini Listing for a reduced cost, however you will lose out on significant benefits and bonuses. Note we will not link to websites that are part of other directories. 

What If There's Already A Directory Listing In My Area?

You couldn't possibly stage every house for sale in your geographic area, so don't worry if there's already one or more stagers listed in a location you plan to serve.

Profile  Listing

Mini Listing

What's a Mini Listing?

A Mini Listing is a less expensive way for Staging Diva Grads who already have a full website to participate in the Staging Diva Directory of Home Stagers.

Keep in mind that with a Mini Listing, you will not be able to include any text beyond your contact details and you'll lose the opportunity to showcase your portfolio. 

You'll also miss out on almost $1,000 worth of bonuses (see below)!

When visitors do a search for any of your 10 locations, your listing will come up in the search results, along with the listings of any other Directory members in that same area. 

The sooner you join the Directory, the closer to the top your listing appears for the locations you serve.

For example, if you're the first to join in any city, county or neighborhood, you'll always be first in that list, no matter how many other stagers join after you.

But no matter where you are on the list, visitors typically review all the listings for their location and then decide who they will contact for more information. You can't possibly stage every home in your market, so don't fear "competition."

What Do I Need to Submit for a Directory Listing?

» Click Here to Open Submission Checklist «

What If I Want to Update My Profile Listing with New Copy or Photos Later?

As you complete projects and gain more experience, you may want to update your photos/captions, or your copy. For example, when you receive a great client testimonial or you have a new "success story" about one of your home staging projects, you'll want to update your listing. 

You can update photos/captions at any time for a fee of $75 (includes up to 7 photos and retouching if needed) and you can replace all your copy for $125. We'll rebuild your page with the changes you want.

social media logos

Social media sites (like Facebook, Pinterest and Instagram) continue to grow in importance as a way to establish credibility, drive visitors to your site and build a rapport with potential clients.

In order to help home sellers and Realtors connect with you, we'll link to any/all of your social media accounts.

This is an optional benefit, so don't worry if you're not using any of these sites. If you're just using one or two, you can pick your favorites. We'll add the appropriate icons to your Profile Listing and link them to your social media accounts whenever you're ready to add them.

Regular Price: $75   FREE with a Profile Listing! Can be purchased to add to a Mini Listing.


PAYMENT SCHEDULE: Your deposit is due when you order to cover the one-time cost to build your page. Your second payment is billed 37 days later and will cover hosting your listing online for the next 12 months from that date. You can not get a partial refund before the year is over, but you can cancel before billing for any subsequent year (you will be sent a reminder a year from now before the second year billing goes through).

NOTE ON ELIGIBILITY: When you purchase any Directory Listing, you recognize that you must be a Staging Diva Graduate. To purchase a Mini Listing, you should have your own stand alone website that is already hosted online. Note: Staging Diva will not link to websites hosted on other directories.

It is up to you to send all materials as soon as possible so your Directory Listing can be created. It may take up to 7 business days from the time you send your materials for your Directory page to go live. At that time you'll have a chance to approve your listing. 

CANCELLATION AND REFUND POLICY: When you join, you are pre-paying and committing for a full year of hosting. You cannot get a partial refund before the year is over, but you can cancel before billing for any subsequent year (you will be sent a reminder before a subsequent year billing goes through). Failure to submit your materials, or delays in submitting your materials, do not entitle you to a full or partial refund. If you cancel your listing, you lose your free membership in the Staging Diva Dialog Group Coaching Program. 

home staging directory pricing chart

Get $977 Worth of Bonuses!

Social Media Package

Professionally Designed Custom Brochure

home staging company brochure

This  double-sided brochure is based on your Profile Listing and includes all your before and after shots and your text, which we professionally edit to fit into your brochure. You can email this brochure to potential clients or print and photocopy it to hand out in person, for example when you attend an event or open house. 

We'll also add a download button to your Profile Listing so that potential customers can download your brochure right from your page in the Directory! 

Your brochure will be created for you one month after you first join the Directory (this is also when your final payment is billed).

Regular Price: $395  FREE with a Profile Listing! 
Not available for a Mini Listing.

Home Staging Group Membership - 2022 Only

Working from home on your own can be isolating at times. And as your business grows and you gain more experience, new questions pop up. Wouldn't you love to speak regularly with people who know exactly what it's like to be a home stager, including the Staging Diva herself?

In 2022, Staging Diva Dialog brings together a supportive community of beginner and veteran stagers. Each conference call with Debra Gould is unique because of the different questions members ask and the spontaneous in-depth lessons and time-saving tips Debra shares! Members call this the "water cooler for home stagers." Along with the live calls, you'll get a recording to keep.

PLUS, you'll also be part of our exclusive Private Facebook Group so you can stay in touch with fellow Staging Diva Grads between our live calls!

Regular Price: $507  FREE with a Profile Listing! Can be purchased with a Mini Listing.

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home staging website screenshot
home staging website screenshot

Contact Details
Areas Served


Social Media Package
Company Brochure
Brochure Download Link
600 Words About You
7 Portfolio Photos

When you're part of the Directory of Home Stagers, we do the "heavy lifting" for you by consistently devoting knowledge, time and money to making sure the Directory is promoted. That benefits you directly and takes a mountain of worry off your shoulders, so you can focus on what you do best— staging your clients' homes! 

Whether or not you have your own website, participating in our Home Staging Directory will exponentially increase your chance of being found by home sellers, real estate agents and the media.

If you have already tried coming up with a layout, photographs, copy and the structure for a whole website, you already know how difficult and time-consuming this can be. 

Most home stagers take 6 to 12 months trying to build their own websites. Yet with a listing in our Home Staging Directory, you can get up and running within a week!

There is no need to build and host your own site. This alone could easily save you $3000 on top of all the stress you'd have, and how much of your time would be taken up with such a massive project.

home staging website on google

We Know How to Get Visitors to the Home Staging Directory!

Your participation in the Staging Diva Directory of Home Stagers will generate more visitors to your website than you'll be able to get on your own.

We have many years of experience driving visitors to our various home staging websites and devote considerable time and money to maintaining our search engine ranking. This is an ongoing process.

Even if you have your own site, how many hours a week are you able to devote to making sure it comes up on search engines? When you're a member of the Staging Diva Directory, we do most of that for you.

Check out these search results. How likely are you to get on the front page of Google on your own?

Plus, Get FREE Job Referrals!

Because home sellers and the media look to Staging Diva for quality staging talent, we get regular requests to recommend a home stager!

When you're a member of the Staging Diva Directory, we'll recommend you when we have a staging or redesign job in your area. And those leads are FREE!

Browse past home staging and redesign jobs here.

home for sale

 "I made $3,500 from the first two home staging projects I got because of my listing in The Staging Diva Directory of Home Stagers!"

– Linda Schleihauf (ON)*
The Detailed Home

This Could Be Your Story 
When You're a Member of the 
Home Staging Directory

"I'm in year 6 of listing in the Staging Diva Directory of Home Stagers. I never got around to building my own web site and I have more staging projects than I can handle, media exposure and speaking engagements too!"

– Leah Fritz (WI)*
Perfect Place Home Staging

"I had my first project within 2 weeks of joining the Directory. That one client more than paid for all my training, my listing for a whole year and some profit too. Anyone considering a listing should not hesitate to join because the Directory is a powerful marketing tool."

– Susan Atwell (NY)*
AtWell Staged Home

– Amanda Freeman (OR)*
Home Evolution Staging

"It's amazing, the same day my profile went up on the Staging Diva Directory of Home Stagers, I got 3 calls!"

Contact Details
Areas Served

You have two types of listings to choose from when you join the Home Staging Directory: 

The Staging Diva Directory of Home Stagers includes a handy "Search Box" making it easy for clients to find you!

You can choose up to 10 town, city, county or neighborhood names to be listed under. Plus up to 4 states or provinces— great for snowbirds, if you have two homes, or live close to a border!

What If I Don't Have My Own Website?

Once you've named your business and registered a "domain" (example:, we'll explain how to easily "forward" that domain to your Profile Listing in the Directory. 

That way, you can put "" on your business cards even though you don't have your own website. Anyone visiting that address online will automatically land at your Profile Listing! 

You'll have an instant and professional online presence, without the time or expense of building your own site!

Why Do I Need a Directory Listing If I Have My Own Website?

As a Staging Diva Directory member, you'll enhance your credibility by being associated with an internationally recognized and respected leader in the home staging industry.

Since the Directory includes considerable content about the importance of home staging, we'll help educate your potential clients about why they need YOU!

The best way to bring visitors to your own website is for an established website (like Staging Diva) to link back to your website. This helps you with your all-important search engine rankings.

Once you have a Directory Listing, we'll link it to your website (if you have one), provided you link back to us too.

It's important to know that when you build your own new website, it can take 3 to 6 months for search engines to find you— meaning no one else can find you either! Being linked from the Directory means this can happen in a matter of days since search engines already visit our site and then follow our links to "crawl" the sites the Directory links to!

Google Search Engine Ranking

Search engines like Google consider whether well-established home staging websites link to your site when determining where your website shows up in their search results. 


Packages and Pricing

Choose Your Package:



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© 2004 – 2022 Six Elements Design Group Inc. All rights reserved. Republication or dissemination of this content is expressly prohibited without written permission.

*Legal Disclaimer: Every effort has been made to accurately represent our program and its potential. The testimonials and examples used are exceptional results, don’t apply to the average attendee/purchaser and do not guarantee that anyone will have the same experience or achieve the same or similar results. Each individual’s success depends on his or her background, dedication, desire, and motivation. As with any business endeavor, there is an inherent risk of loss of capital and there is no guarantee that you will earn any money. 

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