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Staging Diva Diary

Many Home Stagers are Introverts It’s Part of Our Power and Creativity

Written by Debra Gould -

Home staging introverts

I’ve taken a few informal polls on Facebook and Twitter with my fellow home stagers and discovered that most of us are introverts. It doesn’t mean that we can’t be extroverted when it serves a purpose, as so endearingly described in this video of author Susan Cain’s… Read More →

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Home Stagers Get Rid of That Negative Label Once and For All

Written by Debra Gould -

home stagers believe

Are you walking around with a destructive label inside your head that determines the choices you make and how you live your life?

This week I met “Cynthia” (not her real name) by phone. She has been dabbling at being a home stager.

“Dabbling” because she’s… Read More →

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Color Consultations: A Behind the Scenes Look From Staging Diva

Written by Debra Gould -

Kitchen color consultation

I love flipping through color books and paint swatches, it totally brightens my mood and gives me energy.

For color consultations, I sometimes bring a few of my color books to a client’s home because not everyone is prepared to tell me what they like.

Flipping through the pages helps… Read More →

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Home Staging Dream Career Could Be Closer Than You Think

Written by Debra Gould -

home stagers imagine

Many of us are born home stagers, it just takes us years to realize it.

No matter what our natural talents are, it’s a journey allowing ourselves to do what we’re meant to do.

Along the way, we take hundreds of baby steps. With plenty of second guessing along the way.

The Staging … Read More →

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Home Staging Business Perfectionists Need to Make Mistakes Too

Written by Debra Gould -

why you need to fail

Too many home stagers hold themselves and their staging businesses back because they’re afraid to make a mistake. We want everything to be “perfect.” It’s a natural tendency— we don’t want to look foolish, make a mistake or disappoint someone.

But here’s… Read More →

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Home Staging Controversy or Effective Marketing for Real Estate Broker

Written by Debra Gould -

frustrated home stager

Home staging is a powerful part of the real estate industry. In fact, more than a decade ago, Forbes Magazine called home stagers the “dream weavers of the real estate world.”

I quite loved that label and quoted it in my very first website for Six Elements Inc., the home staging… Read More →

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13 Crazy Reasons I Became a Home Stager at 44 – My Staging Story

Written by Debra Gould -

Become a home stager

Being your own boss isn’t always a picnic—  whether you’re a home stager or any other type of entrepreneur.

I’d never trade working for myself to go back to any of the unhealthy situations I had working for others.

The uncaring and sometimes abusive employers. Working… Read More →

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Home Stagers Pause To Celebrate Your Accomplishments

Written by Debra Gould -

home stager accomplishments

I recently wrote a post that has struck a chord with my readers called, Is Negative Self Talk Killing Your Home Staging Business?

In it I confessed to realizing that I have been operating from a belief that if I don’t keep pushing myself to conquer ever more challenging business situations,… Read More →

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Is Negative Self-Talk Killing Your Home Staging Business?

Written by Debra Gould -

frustrated home stager

I talk to hundreds of home stagers during home staging business coaching calls.

I’m always struck by how much negative self-talk is going on.

In a single 30-minute conversation, I’ll hear someone say “I’m so stupid when it comes to xyz” 4 or 5 times.

Imagine… Read More →

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How to Choose Your Home Staging Company Name With Care – 4 Tips for Stagers

Written by Debra Gould -

home staging company name

All new business owners struggle with choosing the right company name, it’s no different for a home stager who needs the right business image.

Here are 4 key considerations when choosing a home staging company name:

Is your business name easy-to-say and spell?

Constantly spelling… Read More →

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I’m Debra Gould, The Staging Diva.

I created Staging Diva for women who want more creativity, flexibility, and financial success.

If you want to earn a living doing what you love, Staging Diva Training is the step-by-step plan you need to build a thriving home staging business.

Learn More

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*Legal Disclaimer: Every effort has been made to accurately represent our program and its potential. The testimonials and examples used are exceptional results, don’t apply to the average student and do not guarantee that anyone will have the same experience or achieve the same or similar results. Each individual’s success depends on his or her background, dedication, desire, and motivation. As with any business endeavor, there is an inherent risk of loss of capital and there is no guarantee that you will earn any money.