I ran a free Staging Diva Preview TeleClass last night and got some really great questions from the audience, like this one:
“What was your single biggest challenge when you started your home staging business?”
My answer was “Staying motivated to keep pushing my business… Read More →
I hear from aspiring home stagers and others new to the business who are afraid that they’ll be held responsible when a home doesn’t sell for a certain price.
While I’m not a lawyer, I can shed some light that should alleviate this fear.
No home stager should say to a client,… Read More →
I’ve seen thousands of houses, because I’ve bought 6 of my own. Plus, I’ve staged hundreds for clients over the years.
Becoming a home stager finally gave me a reason to embrace my real estate compulsion.
For years, I’ve looked at almost every house that comes on… Read More →
In the fall of 1998 I closed my marketing communications business and moved across the country to tiny Salt Spring Island.
I wanted to do something more creative with my life.
With no idea what that would be, I needed to move somewhere with a lower cost of living.
Life is the adventure we make… Read More →That’s the entrance to my current home, it’s the 6th one I bought in an 8 year period. I bought this one after finding it on the Internet. Priced below market value, it was my chance to move to this city.
I bought the house right after the agent open house. When a home is priced that … Read More →
I get about 200 requests a day for information. Realtors looking for free staging advice for their clients, aspiring home stagers hoping I’ll tell them the magic secret to getting rich quickly in home staging with no effort (hint: there’s no such thing and run in the opposite… Read More →
Nothing is secure in life as everyone is profoundly reminded of every September 11. I’ll leave it to others to comment on the meaning and aftermath of what happened on this tragic day.
Really what motivated me to post this comment is an article I read last week about how 400 workers found… Read More →
If a buyer walks into a home and immediately knows it’s been staged then I don’t think we’ve done a great job for our clients.
Of course the house looks neater than real people usually live day to day, but that’s not unlike dressing up and getting your hair done for … Read More →
If you’re staging houses of different architectural styles and ages, you can’t finish them all the same. It won’t work. Especially when you consider that these factors will also influence the likely target market for the home.
Home Staging isn’t about pretty… Read More →
The fall home staging / house fluffing market is really heating up. I’m fully booked until October with client projects.
Last year at this time I had three overseas clients. One in Hong Kong, one in Thailand and another in England. After years of having tenants living in their homes … Read More →
