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Staging Diva Diary

Staging Diva Graduates Meet Martha Stewart

Written by Debra Gould -

On the set of the Martha Stewart Show, pictured left to right:

Laurie Mahoney (Designed, Staged and Sold, NY), Allegra Shann (Styled and Sold, MD), Sandra Hughes (Redesigned Spaces, VA), and Kerri Brencsons (Lift Interiors, NJ).

Photo provided courtesy of Kerri Brencsons.

Kerri took … Read More →

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Staging Diva Welcomes First Home Stager in England

Written by Debra Gould -

Staging Diva Grad in England

Staging Diva Graduates have spread to another country.

This time England where we have our first home stager in Somerset which is a county in south-west England.

That’s a photo of Windsor Castle, sorry I couldn’t resist.

Isabelle Gelderblom phoned me before deciding to sign… Read More →

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Staging Diva Debra Gould on Money 101 CBS Newsradio

Written by Debra Gould -

I’ve been listening online to Bob McCormick’s Money 101 radio show on KNX1070, CBS Newsradio’s Los Angeles affiliate. It’s a great show with lots of real estate-related features.

I’ll be appearing LIVE on Money 101 Monday, November 6 at 10:30 AM Pacific… Read More →

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Are you serious about building a staging business?

Written by Debra Gould -

Please don’t take the Staging Diva Home Staging Training Program unless you are serious about building a home staging business. I don’t want to waste my time and resources on people who like taking courses but never actually take action in their lives.

I’m serious about… Read More →

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Age Not a Barrier to Home Staging Career

Written by Debra Gould -

age of home stagers

A home staging career can make sense at almost any age. Home staging does not have to be a very physically demanding career.

Yes you need to be mobile enough to go up and down stairs, hang a picture or shower curtain and move small accessories like pillows, vases, lamps, etc.

With a home staging… Read More →

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The Debate Over Home Staging Credentials Continues

Written by Debra Gould -

fake home staging credentials

My previous article “Home Staging Field Rife With Fake Credentials” has stirred up a lot of discussion in the Staging Diva Network (online discussion group for Staging Diva Graduates) as well as lots of emails to me with comment.

Some of my graduates have asked, in the face of… Read More →

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Home Staging Field Rife With Fake Credentials

Written by Debra Gould -

home staging credentials

Home staging, also known as property styling, real estate staging and even house fluffing, is a growing field driven by many factors including the ups and downs in the real estate market.

The popularity of decorating, real estate and staging TV shows also drive up buyers’ expectations,… Read More →

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Freakonomics has lots to say about real estate agents

Written by Debra Gould -

Freakonomics for Home Stagers

I just finished reading Freakonomics by Steven Levitt and Stephen Dubner. While I’ve been happy not to read economics books since finishing my MBA over 20 years ago, this is way different!

These authors are not your typical economists and what pulled me in was the provocative chapter… Read More →

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What if you go to a staging consultation and there’s nothing to recommend?

Written by Debra Gould -

One of the concerns or questions that always comes up with my new students is: What do I do if the house looks so great when I get there that there is nothing for me to recommend during my home staging consultation?

Trust me, that won’t happen! Every house has something that needs to be moved… Read More →

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5 Questions Any Aspiring Home Stager Should Ask Themselves Now

Written by Debra Gould -

home staging career change

I hear from so many creative people who would love to be a successful home stager.

Too often they share stories like these:

“If I could successfully start and grow my own home staging business, it would be a dream come true!

I have just recently experienced the loss of my job of 20 years … Read More →

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I’m Debra Gould, The Staging Diva.

I created Staging Diva for women who want more creativity, flexibility, and financial success.

If you want to earn a living doing what you love, Staging Diva Training is the step-by-step plan you need to build a thriving home staging business.

Learn More

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*Legal Disclaimer: Every effort has been made to accurately represent our program and its potential. The testimonials and examples used are exceptional results, don’t apply to the average student and do not guarantee that anyone will have the same experience or achieve the same or similar results. Each individual’s success depends on his or her background, dedication, desire, and motivation. As with any business endeavor, there is an inherent risk of loss of capital and there is no guarantee that you will earn any money.