On the set of the Martha Stewart Show, pictured left to right:
Photo provided courtesy of Kerri Brencsons.
Kerri took … Read More →
Written by Debra Gould -

On the set of the Martha Stewart Show, pictured left to right:
Photo provided courtesy of Kerri Brencsons.
Kerri took … Read More →
Written by Debra Gould -

Staging Diva Graduates have spread to another country.
This time England where we have our first home stager in Somerset which is a county in south-west England.
That’s a photo of Windsor Castle, sorry I couldn’t resist.
Isabelle Gelderblom phoned me before deciding to sign… Read More →
Written by Debra Gould -

I’ve been listening online to Bob McCormick’s Money 101 radio show on KNX1070, CBS Newsradio’s Los Angeles affiliate. It’s a great show with lots of real estate-related features.
I’ll be appearing LIVE on Money 101 Monday, November 6 at 10:30 AM Pacific… Read More →
Written by Debra Gould -

Please don’t take the Staging Diva Home Staging Training Program unless you are serious about building a home staging business. I don’t want to waste my time and resources on people who like taking courses but never actually take action in their lives.
I’m serious about… Read More →
Written by Debra Gould -

A home staging career can make sense at almost any age. Home staging does not have to be a very physically demanding career.
Yes you need to be mobile enough to go up and down stairs, hang a picture or shower curtain and move small accessories like pillows, vases, lamps, etc.
With a home staging… Read More →
Written by Debra Gould -

My previous article “Home Staging Field Rife With Fake Credentials” has stirred up a lot of discussion in the Staging Diva Network (online discussion group for Staging Diva Graduates) as well as lots of emails to me with comment.
Some of my graduates have asked, in the face of… Read More →
Written by Debra Gould -

Home staging, also known as property styling, real estate staging and even house fluffing, is a growing field driven by many factors including the ups and downs in the real estate market.
The popularity of decorating, real estate and staging TV shows also drive up buyers’ expectations,… Read More →
Written by Debra Gould -

I just finished reading Freakonomics by Steven Levitt and Stephen Dubner. While I’ve been happy not to read economics books since finishing my MBA over 20 years ago, this is way different!
These authors are not your typical economists and what pulled me in was the provocative chapter… Read More →
Written by Debra Gould -

One of the concerns or questions that always comes up with my new students is: What do I do if the house looks so great when I get there that there is nothing for me to recommend during my home staging consultation?
Trust me, that won’t happen! Every house has something that needs to be moved… Read More →
Written by Debra Gould -

I hear from so many creative people who would love to be a successful home stager.
Too often they share stories like these:
“If I could successfully start and grow my own home staging business, it would be a dream come true!
I have just recently experienced the loss of my job of 20 years … Read More →