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Staging Diva Diary

Real estate agents make their financial situation worse

Written by Debra Gould -

I wouldn’t want to be dependent on real estate commissions in a slow real estate market (or even in a hot one for so many reasons I’ll discuss).

If you are one of the millions of real estate agents in North America, there’s a good chance your business is struggling.

I hear complaints… Read More →

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Free Home Staging Estimates A Real Trap for Home Stagers

Written by Debra Gould -

money trap home stagers

It begins innocently enough. A potential home staging client calls and asks “how much does home staging cost?”

If you follow what most home staging courses tell you, you’ll reply with something like, “I’d be happy to come over and do a free home staging … Read More →

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Staging Diva’s Favorite Home Staging Tools

Written by Debra Gould -

Looking at the photo of me with the drill and tulips you’d probably guess these are my favorite home staging tools. Actually they come a close third and fourth. The most important staging tools a home stager has (other than their innate talent) is a measuring tape and paint swatch book.… Read More →

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Lack of Demand for Home Stagers, or Marketing Problem?

Written by Debra Gould -

home staging credentials

I did a business coaching call with a couple of home stagers who wanted to give up after 3 months in business because they felt there was no demand for staging in their area.

I asked these two business partners:

“If a homeowner needed your help, how would they find you?”

They admitted… Read More →

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Personal Trainer’s Approach Applies to Running a Home Staging Business Too

Written by Debra Gould -

Being an entrepreneur isn’t easy, especially when you feel your momentum start to fade!

I belonged to a gym for years and rarely made it there despite all my best intentions. Every month, the membership fee on my credit card reminded me how I’d failed to follow through yet again.… Read More →

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Happy Mother’s Day From The Staging Diva Team

Written by Debra Gould -

I recently stumbled on this very moving passage and wanted to share it with you for Mother’s Day.

And a woman who held a babe against her bosom, said Speak to us of Children.

And he said:

Your children are not your children.

They are the sons and daughters of Life’s longing for itself.… Read More →

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International Directory of Home Stagers Makes Search Easy

Written by Debra Gould -

It’s always been hard for home sellers and real estate agents to locate qualified home stagers. That’s why I get so many requests to recommend a home stager from all over the United States, Canada and as far away as Australia, England, South Africa, New Zealand and even Israel.… Read More →

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5 Skills Home Stagers Need and They’re Not What You Think

Written by Debra Gould -

Skills Home Stagers Need
Often we take for granted the things that we just naturally do well and assume that everyone else knows how to do these things too. But building a business around our innate talents dramatically increases our chances of success and happiness. Here's a list of 5 skills and talents a professional Home Stager should possess to be successful.
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Staging Diva Helps Lincoln NE Home Owners Make More Money When They Sell

Written by Debra Gould -

Home owners looking to make more money when they sell their homes can catch my free tips on decorating a house to sell quickly on KFOR1240 Radio which streams live from their website, Friday April 18, 2007 at 12:30 Central/1:30 Eastern.

I’ll be interviewed by Dale Johnson about:

what… Read More →
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Interior Design Show Advance Registration Ends Today

Written by Debra Gould -

If you’re a home stager and you’ll be in Toronto Friday Feb. 22, I recommend you sign up for the Interior Design Show Trade Day.

It’s an awesome event held at Exhibition Place and it’s only $10 by advance registration (if you sign up online by today’s deadline).… Read More →

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I’m Debra Gould, The Staging Diva.

I created Staging Diva for women who want more creativity, flexibility, and financial success.

If you want to earn a living doing what you love, Staging Diva Training is the step-by-step plan you need to build a thriving home staging business.

Learn More

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*Legal Disclaimer: Every effort has been made to accurately represent our program and its potential. The testimonials and examples used are exceptional results, don’t apply to the average student and do not guarantee that anyone will have the same experience or achieve the same or similar results. Each individual’s success depends on his or her background, dedication, desire, and motivation. As with any business endeavor, there is an inherent risk of loss of capital and there is no guarantee that you will earn any money.